Buying Edges out Renting Again | “Your dream home, guided by a local team you can trust.”
A current buyer survey found 53% of Americans said buying makes more sense now, while 47% preferred renting or living with family.
Homeownership appeal was clear: 90% viewed a home as a valuable investment, 94% said it provides stability, and 32% felt more confident buying.
Affordability challenged buyers, with 58% naming high prices the biggest obstacle, 47% citing rates, and 71% delaying purchases hoping for better prices or rates.
Lock-in pressure may be easing: 52% of homeowners expected another purchase, 22% planned one within a year, and more buyers considered moves despite higher rates.
One in five buyers or owners used AI recently for research, but the survey found people still preferred trusted professionals for high-stakes decisions.
